So, Helio, Where’s That Speedo?
There’s no question that Danica Patrick, in addition to being an excellent driver, is a very attractive woman. And since sex sells, Texas Motor Speedway is using her beauty to help encourage foot traffic at the track.
The Speedway’s latest advertising campaign gives Reason No. 7 for attending the Bombardier Learjet 550 race at the track on June 7: Danica. And they’ve used a photo from Danica’s recent Sports Illustrated swimsuit spread to help reinforce that message.
It’s a beautiful photo, as one would expect – it shows her as a strong, sexy woman. But if they’re going to advertise female drivers as pin-ups, doesn’t it only seem fair that they take the same approach with the male drivers? In other words – we expect to see Helio Castroneves appearing soon on a billboard wearing his Speedo. In fact, since he’s also scheduled to be at the June 7 event, there’s still time to make that happen. How ’bout it, Helio?
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Tags: Bombardier Learjet 550, Danica Patrick, exotic car lady, Helio Castroneves, Paula Felps, Texas Motor Speedway
May 14th, 2008 at 7:41 pm
I think it should be reason #1…
May 18th, 2008 at 7:22 pm
That is hilarious! This site is great as I’ve been looking for something that speaks to women who likes cool cars. So many sites want to tell me about a mini van – yee-haw! It’s great to know other ladies are out there ready to rev up 400+ horsepower and look great doing it!
Way to go. I’ll get the word out!
June 17th, 2008 at 3:23 pm
Paula,
However, it’s something that should certainly be pursued.
I take it that Pat and Helio left town with no response to the Speedo photo shoot. They certainly didn’t respond to my dinner offer!
Marilyn